Incentivising Customers using Offers Facebook just rolled out a new feature which allows companies to make offers to their customers or prospects on Facebook that they can claim and share with their friends. Brands can now set up an offer that can be redeemed in...
Encouraging web users to share the content of your website should be an increasingly important part of your website SEO. Of course, encouraging sharing is good business practice as it will help promote your business, brand, goods and services. However, social sharing...
A leading social media agency claimed this week that businesses should not ignore Google+ even if the websites value was unproven. David Bryan, founder and MD of Opace an internet marketing agency based in Birmingham said this week A websites SEO strategy is...
For many smaller businesses who sell their products and services locally, developing localised SEO strategy with their SEO company is a great way to achieve more sales and build their business. There are a number of brilliant tools designed just for local business,...
Whats best for your business? It was the statistic that got the Twitterati excited as AdAge reported that more people owned mobile phones than toothbrushes (4.8 billion v 4.2 billion). Mashable also predicted that by 2016 there could be 10 billion smartphones. This...
Top tips to help the time-strapped business owners post effective social media content The increased importance of social media for businesses has been driven by the two most important players in the world of the internet: Google and web users! For many businesses ...
Twitter Marketing Tips Social media and customer engagement are becoming more important for SEO and that means they should become more important for every business. Perhaps the foremost social platform for businesses is Twitter. The appeal of Twitter marketing for...
Is now the time to start? As Napoleonce declared, the British are a nation of shopkeepers and it is as true in 2012 as it was in 1815. Local stores always find trading conditions difficult - they have had to survive the onslaught of supermarkets and now are facing...
Speaking at SXSW event in March this year, Matt Cutts, the head of Googles WebSpam team, spoke of further major changes to the Google Algorithm and we want to look at how this may require further SEO training for those who carry out their own SEO. Google Panda...
What is Kony 2012? It might appear insensitive or even a little gruesome to look at the social media marketing implications of a thirty minute video dealing with a Uganda warlord, but we have to recognise that in much of social media marketing in business stems from...
