eCommerce Marketing & Digital Advertising Agency in Birmingham

eCommerce marketing is like sticking a massive ‘Open for Business’ sign on the front door – and here at Opace, we’ll drive customers to your store

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Our services

A powerful eCommerce marketing strategy is a must-have for every business and your online shop is no exception!

When it comes to eCommerce marketing, there are a wide range of tools and channels you can make use of, frompaid online advertising such as PPC and social media marketing to SEO. Here at Opace, we’ll ensure you deliver the right message, through the right channel, to the right audience.

  • 9 years
  • 1000+
    Page1 Google results
  • 150+ years
    Combined Experience
  • 100%
    Happy Customers
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ecommerce features

eCommerce marketing channels

Looking to tell the world about your eCommerce store? You’ll need a strong digital marketing strategy. Here we’ve listed some of the different eCommerce marketing channels at your disposal.

Social media marketing

Build a loyal following on social media websites like Facebook and Twitter to improve brand engagement and drive traffic to your website. Social media signals strengthen your SEO strategy too!

Search engine optimisation

Securing good search engine rankings is essential for your eCommerce business. The higher you rank; the more traffic you’ll get and the better chance you’ll have at getting sales.

Offline marketing

Digital marketing’s the way forward but that doesn’t mean you should forget about offline marketing. Direct mail and other traditional marketing can still play an important role in your eCommerce strategy.


Don’t underestimate the power of email marketing. This age-old tactic is still powerful today. Emails are great for engaging with (and selling to) your customers around the clock.


If you haven’t already, now’s the time to start a blog! Blogging will do wonders for your eCommerce store; interesting blog posts will boost rankings and drive more traffic to your website.

Pay Per Click

Pay per click campaigns are fantastic for driving targeted traffic to specific pages of your eCommerce store and helping to increase conversions. It’s low cost and achieves instant results.

Of course the list goes on and with strategies like PR, Affiliate Marketing and Remarketing, the tick is to select sensibly and integrate everything together under a single digital marketing strategy.

What makes Opace different?

Why choose Opace?

If you want to work with a trusted eCommerce marketing partner with experience in a wide range of areas, there’s no better choice! Opace will spread the word about your eCommerce store and get everyone talking about it for the right reasons:

We’ll create a bespoke eCommerce marketing strategy that is tailored to the needs of your business and its customers. Exploring a wide range of channels, we’ll find the best ways to target the right customers with the right message.

No time for social media? We’ll make time for you! Let us manage your social media accounts so you can concentrate on other important business tasks. Opace knows Facebook inside out and can help you create targeted content to engage with customers and generate loyalty. We’ll also tweet like it’s going out of fashion! Let us take on your Twitter account and drive traffic to your site.

Social media marketing and SEO go hand in hand. Let us integrate the two and achieve powerful, long-lasting results for your eCommerce business. Keywords research, content creation, link building – we do it all!

Let our expert SEO copywriters and content marketers populate your blog with unique and interesting content. Blogging helps to improve search engine rankings, which drives more potential customers to your online shop.


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100% Positive Customer Reviews

Opace are rated 5 out of 5 for Magento based on 17 customer reviews.
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Are you ready to enter the world of eCommerce? Call Opace today to discuss setting up your bespoke eCommerce marketing strategy.

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How we work

How eCommerce marketing can help

If you haven’t already, now’s the time to get to work on your eCommerce marketing strategy. eCommerce marketing offers a wide range of benefits and can help you to:

step 1


Spread the word

Tell the world about your store through social media, SEO and other marketing channels, and start driving traffic its way.

step 2


Strengthen your brand

Share your brand’s unique selling point and increase awareness through effective eCommerce marketing.

step 3

Improve online visibility

Make your eCommerce store easy to find with an effective search engine optimisation strategy.

Organisations we work with


What our clients say about us


quote-startApproachable, friendly & flexiblequote-end


quote-startHonest, transparent - no smoke & mirrorsquote-end


quote-startQuick to respondquote-end

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quote-startChallenge you, but in a
positive wayquote-end


quote-startAlways deliver what they sayquote-end

OpaceAcorns Chlldren's Hosplce
Acorns Children's Hospice WordPress Play
OpaceLucid Group
Lucid Joomla Play
OpaceUK Money Solutions
UK Money Solutions Joomla Play
OpaceWM Creative
WM Creative Web Design Birmingham Play
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    0121 222 5757
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    Opace, Longbridge Technology Park, Birmingham, West Midlands, B31 2TS
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