Reading Time: 3 minutes - There’s no doubt that the world of business has been something of a rollercoaster since March 2020, with some really significant changes; some of which are proving to be long-term in a bid to stay productive while keeping the COVID-19 virus...
Reading Time: 8 minutes - Metadata and meta titles (also known as page titles) are critical elements of SEO, making up a core element of Google’s search algorithms1. Like so many elements of writing content for the Web, creating metadata for SEO involves walking of a...
Reading Time: 3 minutes - It’s very common to hear from small businesses owners that they ‘want to increase their likes or follower count’ but when asked ‘why’ there is oftentimes no logical answer given. Isn’t it better to have more followers and likes, you...
Reading Time: 3 minutes - Some quick blogging tips… If you are a small business that is starting to consider blogging, hopefully these quick tips will help point you in the right direction how to get started. Assuming you already know what blogging is, a good...
Reading Time: 2 minutes - How to write compelling PPC ad copy If you are thinking of starting a Pay-Per-Click or PPC campaign there are lots of aspects to consider, from your on-page copy to who is responsible for delivering the Pay-Per-Click management. One very...
