The Importance of LinkedIn for B2B Marketing and Social Media

The Importance of LinkedIn for B2B Marketing and Social Media

Reading Time: 6 minutes - With Microsoft’s recent acquisition of LinkedIn (discussed here), we felt it was about time to talk about this incredibly important, and in some ways underrated, social tool. LinkedIn has grown to become a platform where much business...
Importance of building engagement on social media channels

Importance of building engagement on social media channels

Reading Time: 4 minutes - Today, social media is considered to be one of the best ways businesses can engage with their target market but it takes much more than simply setting up a profile and sending out a message each day. In order to build your engagement and get...
The ingredients for social media success in 2015

The ingredients for social media success in 2015

Reading Time: 2 minutes - Your social media strategy can be compared to cooking a great meal – if you want the best results, it takes time and some great ingredients and things can’t be rushed. The below are part of your recipe for social media success in 2015 with...