Our SEO Training Courses
Want to remain in control of your own SEO? We can teach you the skills and knowledge you need to keep it in-house.
Whether you would prefer face-to-face or online SEO training which we can deliver remotely using Skype, Zoom or any other video conferencing platform, we’re here to help you to build the SEO skills needed to take your website and digital marketing to the next level.
What’s more, is that you’ll be learning from some of the very best in the business. We’re proud to have an experienced team of SEO trainers and facilitators here to show you the ropes and provide a guide to all things SEO.
Here’s what you can hope to achieve:
- Understand the basics of SEO and best practice
- Learn how to carry out competitor research and identify the right keywords
- Learn how to write for SEO and your audience
- Learn how to apply on page SEO techniques
- Learn how to apply effective off-page SEO strategies
- Learn how SEO and search is changing
- Appreciate the impact of Google algorithm updates, including Panda, Penguin, Hummingbird, Medic (E-A-T) and how to avoid Google penalties
- Implement tools to monitor and review the effectiveness of your SEO
- Have a practical action plan for progressing the SEO in-house
- 9 years
Page1 Google results
- 150+ years
Think your seo could be improved?
Want to learn SEO?
Benefits of learning SEO
Whilst you could just outsource your SEO services to a digital marketing agency such as Opace, there are a lot of benefits to learning these skills in-house:
You and your team can learn valuable SEO skills. There’s nothing more valuable than improving in-house skills.
We’ll teach you how to optimise your website using technical SEO best practice so you can achieve even better rankings.
Through our SEO courses, you will learn a number of different ways to improve your search rankings.
Motivate your team
Boost team morale with our tailored SEO classes. Your employees will love that you’re investing in their futures at your company.
Lower your costs
Learn SEO so you don’t have to rely on a digital agency. Keeping things in-house will result in significant cost savings.
If this wasn’t enough reasons, undergoing SEO training will help you to better qualify potential SEO agencies in the future, enabling you to see through any ‘smoke and mirrors’. Here’s an overview of what you will learn during our SEO training:
- Introduction to SEO
- Google algorithm updates & penalties
- SEO checklists
- Keyword planning
- SEO research and competitor analysis
- On page SEO and technical optimisation
- Off page SEO and inbound marketing
- SEO and website copywriting
- SEO strategy and action plans
- SEO tools
- Competitor research for link building
- Link building strategies
- Social media, blogging and content marketing
- Getting to grips with Google and Bing Webmaster Tools
- 301 redirects, canonical tags and duplicate content
- Getting the most from Google Analytics
- Things you can do to improve click-throughs and conversions
- SEO plugins and best practice for common CMS platforms
- Social media best practices and tools (time permitting)
Due to COVID-19, we’re currently providing online SEO training classes via Skype or Zoom. Don’t worry, we can cover all the same bases that we do during face-to-face training using a mixture of video conferencing, voice and screen sharing.
SEO Courses offered by Opace
What sets our SEO training courses apart?
Although a number of digital agencies offer SEO training courses, none of them can offer the same level of expertise and flexibility as Opace.
Learn 1:1, as a group, online, at our HQ or at your workplace – the choice is yours! We’ll tailor our SEO training courses to meet your needs.
We go beyond simply covering SEO topics, to teach you about social media and content marketing, blogging and other important elements that will affect your website.
Need a refresher course or help with a particular SEO topic? We provide on-going SEO support to keep you at the top of your game. And when the SEO course comes to an end, we’ll be on the other end of the phone or email to support you.
If you learn better alone, we can offer 1:1 sessions on a wide range of SEO topics. Alternatively, you can learn in-depth SEO techniques as a team with our group workshops, helping you to lean from each other and share experiences. Our online SEO courses can be delivered on a 1:1 basis via Skype or Zoom.
Visit our headquarters for your training, undertake the classes online or we can visit your workplace to provide SEO workshops.
What our clients think?
Level of service
Value of money
Happy with timescale
Will work with us again
How we work
Types of SEO training we provide
Beginner or intermediate?
Are you a beginner or do you have a little SEO knowledge? Let us know so we can build a course around your needs.
1:1 or group sessions
Tell Opace whether you’d rather have a one-to-one session with our SEO experts or a group workshop.
Online or in person
Carry out the SEO training online, visit us, or we can come to you? Either suits us!
What clients say about us?
Approachable, friendly & flexible
Honest, transparent - no smoke & mirrors
Quick to respond
Challenge you, but in a
Always deliver what they say
This wonderful achievement was testament to the teamwork, dedication and professionalism shown by Opace, bringing their expertise and moulding it to the very different expertise of the other stakeholders ie designers, web host and ourselves. Opace provide invaluable new project and regular technical support for our website & SEO development. We’ve found it to be a really invaluable relationship. I would thoroughly recommend Opace to any organisation embarking on such a major website project or who needs the kind of hand-holding and innovative support we’ve needed.
-Dawn CurnynDigital Marketing Manager
Think we could be a good fit?
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- Give us a call Speak to our expert team
0121 222 5757
- Come and meet us
Opace, Longbridge Technology Park,
Birmingham, West Midlands, B31 2TS