Twitter is a powerful social media marketing platform for businesses but as a new user, it’s probably left you a little confused. Luckily Opace are here to help you to get the most out of this fast paced social media site.
We have years of experience using Twitter and it’s one of our favourite platforms for marketing! From building a following to driving traffic, we’ll show you the ropes and help you build a strong Twitter marketing strategy, that helps you to attract and engage your customers.
Twitter Management for independent UK film distribution company, Signature Entertainment.
What’s so great about Twitter?
Whether B2C or B2B we recommend that most of our clients maintain an active presence on Twitter – the amount of activity and goals will of course differ but it’s one of the best social media platforms out there and we’re yet to find a customer that it doesn’t provide an advantage to! Below are some of the opportunities you can benefit from:
Connect with new & old customers
Twitter is great for building new connections and maintaining relationships with existing customers. Gain followers to increase your marketing reach.
Improve customer loyalty & sales
Sharing discount codes and special deals on Twitter is a great way to improve customer loyalty and increase your sales in the process.
Share company news & updates
Got something to share? Twitter’s the place to do it! From product launches to industry news, it’s a great platform to distribute your content and get it noticed.
Integration with other platforms
Twitter can be integrated with your blog, Facebook page and other platforms to achieve a seamless marketing strategy.
Deal with customer queries
Many customers now take to Twitter to raise queries and complaints. Respond to them quickly and you’ll stand a great chance of improving your reputation.
Promote new products & services
Want customers to buy your products? Of course you do! Share links on Twitter to drive traffic to your eCommerce site.
Why choose Opace for your Twitter marketing?
If you are not maximising your current Twitter account, there’s no better time to start. Here’s why you should choose Opace as your digital marketing agency:
1. Avid Tweeters
We’re avid tweeters ourselves and know the platform inside out. Our marketing experts can therefore help you get the most out of this (sometimes) confusing platform.
2. Bigger picture
We don’t see Twitter marketing as a standalone solution, instead believing the best results come from integration with other digital marketing strategies and channels.
3. Simple solutions
Whether you’re a technophobe or simply new to Twitter, we make running your account, managing content and devising a marketing strategy easy.
4. Design, content and integration
We will set up your company’s Twitter page and design it to compliment your existing branding. We’ll show you how to create effective content for Twitter to engage with your followers and our developers will integrate Twitter with powerful tools to connect it with your website, Facebook and other platforms.
Twitter management: Can you really outsource it?
We’ve been working with clients from a wide range of B2B and B2C industries, effectively working as social media managers within their business (a virtual marketing team). The truth is Twitter fast paced and takes a lot of ongoing work, but the investment pays off.
Imagine being a national car dealer and a potential customer tweeting ‘Where can I find a reputable car dealer’ – understanding Twitter and the available tools allows you to respond in real-time and begin a discussion with that customer. However, the issue most businesses face is time, and that’s where we come in. Our social media marketers will fully manage your Twitter account and pro-actively look for opportunities on behalf of your business.
What our clients think
Opace are rated 5 out of 5, for Social Media based on 6 customer reviews.