Is Instagram really the ‘rising star’ of social media marketing for business in 2018? What are some of the benefits and drawbacks for businesses wishing to incorporate this social media channel into their marketing strategy? How and why should it be integrated with...
Twitter Business Case: How to Use Twitter as an Effective B2B & B2C Social Media Marketing Tool
What are the benefits of Twitter for business? How will its growth and usage in the near future determine the effectiveness of a marketing campaign for business? How can a company optimise Twitter for SEO? These are just examples of some of the questions businesses...
Business Case for Facebook B2B & B2C Social Media Marketing in 2018
What are the benefits of Facebook and is there a business case for Facebook in 2018? How should B2B and B2C businesses optimise Facebook as a marketing tool, how does it compare to other social media platforms and does Facebook generate a positive ROI for...
GDPR Compliance for WordPress, Magento eCommerce & Joomla Web Development
If you have a WordPress, Magento, Joomla website or eCommerce store, or in fact any website, GDPR comes into force from 25th May 2018 across the EU and will forever change the way that organisations need to manage data and privacy. One aspect of GDPR compliance is...