Wire Rope Direct
  • Customer Rating

  • Rated 5 stars
  • 100%

  • Wire Rope Direct
  • Reviewed by:
  • Published on:
  • Last modified: June 5, 2018

Summary: Bringing Rope Services Direct up-to-date with a faster, more effective and well optimised website. Over 40 page 1 rankings in less that 18 months.

Bakergoodchild logo

CASE STUDY: Wire Rope Direct

Family owned business Rope Services Direct needed to look again at their SEO activity after falling search rankings and dissatisfaction with their previous SEO supplier. Opace were asked to take over and 18 months later we’re still delivering outstanding results. We worked with Rope Services Direct to support their digital marketing activity after the previous SEO agency failed to achieve the required impact. Following an extensive audit of the website and digital marketing, we carried out a number of key activities designed to improve the website and maximise its SEO potential.

Our approach included:

  • A significant website re-structuring exercise informed by thorough keyword research
  • Development of a new navigation structure and website content
  • Updating the meta data and keyword usage across the website
  • Optimisation of WordPress to improve the website’s speed and performance
  • Regular blogging and content marketing

Over the past 18 months, our ongoing work has been carefully planned to include website copywriting, blog writing, infographic design, content marketing and online PR.
The Result

Over 18 months, the website has delivered improved rankings for more than 100 keywords and has shown a 15% increase in overall visibility across search engines. 40+ keywords are now ranking strongly on page 1 with the others showing continual monthly improvements.

Having worked with a previous SEO supplier, I wasn’t getting the type of results I wanted. I contacted Opace and after a couple of meetings and a proposal, we agreed to a monthly SEO package. We agreed a list of priority keywords and created a baseline of rankings. Each month, Opace undertake SEO actions as well as provide plenty of content for our site. Importantly rankings are monitored monthly and in our monthly report we can therefore easily see progress month to month. Ranking improvements have been consistent with progression every month. This is reflecting in an ever-increasing number of visitors to our website – which is exactly what we want! A massive thank you from me to all at Opace and thanks for always being available when we need to speak to you.
Dale Shaw

Managing Director

Mobile design
Wire rope direct portoflio 2
Mobile design
Wire rope direct portoflio 4
Seo for wire rope direct

Skills used:

Infographic Design
Infographic
Design
SEO Support
SEO Support

100% Positive Customer Reviews

We’ve always had a great reputation but we thought it was time to tell the world.


Opace are rated 5 out of 5 based on 53 customer reviews.

Level of service
75%
Level of service

Value of money
92%
Value of money

Improvements
95%
Improvements

Happy with timescale
95%
Happy with timescale

work with us
100%
You will work with us again

Interested in working with us?

Join Us Today

scroll

Clients
Organisations we work with

Testimonials

What clients say about us?

group

quote-startApproachable, friendly & flexiblequote-end

love

quote-startHonest, transparent - no smoke & mirrorsquote-end

mobile

quote-startQuick to respondquote-end

thumbs up

quote-startChallenge you, but in a
positive wayquote-end

lappy

quote-startAlways deliver what they sayquote-end

OpaceAcorns Chlldren's Hosplce
Acorns Children's Hospice WordPress Play
OpaceLucid Group
Lucid Joomla Play
OpaceUK Money Solutions
UK Money Solutions Joomla Play
OpaceWM Creative
WM Creative Web Design Birmingham Play
Think we could be a good fit?

View Projects

Featured on
Publications & memberships

Latest Insights

Fresh from our blog

Open source web design & eCommerce Full service integrated online marketing agency.

WebVR

Virtual Reality Web Design; Why Every Business Will Need to

May 20, 2019

Editor’s Note:  In this update, we take a look at our past blog post and give it a fresh, new....

Read More
How to Build Powerful Backlinks Using Infographic & Video Content

How to Build Powerful Backlinks Using Infographic & Video Content

May 18, 2019

Editors Note: Our post on how to build powerful backlinks was originally posted in May 2017 where we discussed link....

Read More
Divi Theme

Essential Free WordPress Plugins & Themes That Your Website Can’t

May 14, 2019

Editors Note: Our Essential free WordPress plugins and themes post was originally created in March 2016. From Gutenberg to new plugins,....

Read More
3

Benefits of Using WordPress for Business (Infographic)

January 21, 2019

We first wrote about this topic (which you can find at the bottom of the post in its entirety) in....

Read More

specialist support & tutorials

OpaceEcommerce
ecommerce Play
OpaceMagento
Magento Play
OpaceTwitter Basics - Part 5
Twitter Basics - Part 5 Play
OpaceTwitter Basics - Part 6
Twitter Basics - Part 6 Play

For a member of our team to contact you
Contact us

Complete and submit the form below and one of our specialists will reply to you by email or call you back as quickly as possible.

Contact Info:

  • Call Us
    Speak to our expert team
    0121 222 5757
  • Reach Us
    Opace, Longbridge Technology Park, Birmingham, West Midlands, B31 2TS
  • Email Us
    Send us email if you have any query
    [email protected]



We take privacy seriously. No spam.

Request a Call Back
Request a call back

Provide your email address and contact details below and we will get in touch as soon as possible.



Close

Pin It on Pinterest

Share This