For many smaller businesses who sell their products and services locally, developing localised SEO strategy with their SEO company is a great way to achieve more sales and build their business. There are a number of brilliant tools designed just for local business,...
Your first SEO step making the most of Google Analytics
Making the most of Google Analytics For a free and relatively easy to use tool, its surprising how many businesses either dont have Google Analytics or even worse fail to regularly look at the very important data they can reveal about your website visitors....
Use Long Tail Keywords for Effective SEO
Long tail SEO All businesses can benefit from using niche long tail keywords to improve their SEO and find new customers for their products and services. What are long tail keywords? Long tail keywords generally refers to searches of 3 or more keywords, each one...
A Post Panda SEO Checklist (Part 2)
Panda and Penguin Googles recent changes to how it ranks websites have started to have an effect on many businesses and the amount and type of SEO required to achieve high rankings has changed. Our previous blog...
A Post Panda SEO Checklist (Part 1)
Panda and Penguin Googles algorithm changes commonly referred to as Panda and Penguin have been designed to improve the search experience of Googles customers, which by now is almost the whole of the globe. Businesses are finding that their search engine ranking...
DIY SEO – a complete guide to SEO!
DIY SEO - Part 2 in our SEO Made Simple series Our SEO e-books are part of our wider do-it-yourself series of Internet marketing guides and video blogs, all of which can be accessed FOR FREE when you Like our Facebook page. Introduction Search Engine Optimisation...
Canonical SEO and the Canonical URL problem
URL SEO and Canonicalization Search engine optimisation (SEO) is an expression used to cover a broad variety of techniques and strategies that are used to optimise your website so that it can attain a high position in search engine results for a particular keyword or...
Top tips for using Google Analytics to measure SEO results
Using Google Analytics to measure SEO In any search engine optimisation (SEO) campaign, it is imperative to measure the progress of your SEO efforts when it comes to your website and how it ranks in the search engines. This is an ongoing task that includes thorough...
SEO and Social Media – what’s best, Links or Likes?
SEO or social media for online marketing? With social media marketing becoming so intertwined with search engine optimsiation (SEO) and link building, you wouldn't be alone if you're getting a bit confused. You may be wondering which gives the better ROI SEO or...
Using SEO and Social Media to build brand authority
SEO and Social Media Your business website may have lots of usable and convincing content but this alone is not enough to gain new customers and revenue. When your website gets to this point, then it is time to create a link building strategy to boost your brand...