Encouraging web users to share the content of your website should be an increasingly important part of your website SEO. Of course, encouraging sharing is good business practice as it will help promote your business, brand, goods and services. However, social sharing...
Using images in your website design
Images are important when you are planning your website design for plenty of reasons, but they can also have a negative effect and this article attempts to help you maximise the effectiveness of your design. One area that is sometimes overlooked is the actual images...
Developing an effective localised SEO strategy
For many smaller businesses who sell their products and services locally, developing localised SEO strategy with their SEO company is a great way to achieve more sales and build their business. There are a number of brilliant tools designed just for local business,...
Your first SEO step making the most of Google Analytics
Making the most of Google Analytics For a free and relatively easy to use tool, its surprising how many businesses either dont have Google Analytics or even worse fail to regularly look at the very important data they can reveal about your website visitors....
Use Long Tail Keywords for Effective SEO
Long tail SEO All businesses can benefit from using niche long tail keywords to improve their SEO and find new customers for their products and services. What are long tail keywords? Long tail keywords generally refers to searches of 3 or more keywords, each one...
A Post Panda SEO Checklist (Part 1)
Panda and Penguin Googles algorithm changes commonly referred to as Panda and Penguin have been designed to improve the search experience of Googles customers, which by now is almost the whole of the globe. Businesses are finding that their search engine ranking...
Top Tips to getting your business blog post to #1
Successful Business Blogging Blogs are a great for businesses. Besides being a way to engage with customers, encourage feedback and build brand, done correctly business blogging is a relatively easy way to achieve high Google rankings with a minimum level of SEO...
Will Google’s Penguin algorithm changes mean a pick-up for your business?
On 24th April, Google made the following announcement: In the next few days, were launching an important algorithm change targeted at web spam. The change will decrease rankings for sites that we believe are violating Googles existing quality guidelines. The...
Will Google Panda mean more SEO training?
Speaking at SXSW event in March this year, Matt Cutts, the head of Googles WebSpam team, spoke of further major changes to the Google Algorithm and we want to look at how this may require further SEO training for those who carry out their own SEO. Google Panda...
DIY SEO – a complete guide to SEO!
DIY SEO - Part 2 in our SEO Made Simple series Our SEO e-books are part of our wider do-it-yourself series of Internet marketing guides and video blogs, all of which can be accessed FOR FREE when you Like our Facebook page. Introduction Search Engine Optimisation...