Social media has the potential to open up a whole new world of opportunities to businesses. Already it has offered the chance for many smaller companies to make a name for themselves and compete with the big boys in their industries.
But in order to get social media right, you’ll need a clever strategy and that’s where Opace comes in.
Get your social media strategy right and you’ll get noticed but get it wrong and your reputation will go down the drain. Luckily, we’re here to keep you on the path to success.
- 9 years
Page1 Google results
- 150+ years
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Social media strategy features
What makes up a social media strategy?
In order to create a strong social media strategy, you need to answer the following questions:
What are you going to say?
You need a clear idea of your brand message and the type of content you are going to distribute via social media to share the message.
When is the best time?
You’ll need to monitor your social media analytics to learn the optimal times to publish content, in order to generate the most interactions.
Who’s going to post it?
Your strategy must also decide who will be in control of your social media. Are you keeping it in-house or outsourcing it?
You will need to determine which platforms are most suitable for your business e.g. Facebook, Twitter, Google+, YouTube, etc.
How will you do it?
Your strategy should set out how you plan on using social media for engagement, SEO and things like customer service.
What do you expect?
Finally, you need to identify the goals you are aim to achieve through your tailor made social media strategy.
We are a Social media expertise team
Opace’s social media expertise explained – what makes us so different?
There are hundreds of digital agencies out there but if you are looking for a Birmingham-based digital marketing team you can rely on, there’s no better choice than Opace. Here’s what makes our social media strategies stand out:
Bespoke Facebook and Twitter marketing strategies to help engage with customers; improve SEO and drive traffic to your site.
High quality video production to improve engagement, brand loyalty and raise awareness of your business.
Interesting and engaging blog content to drive traffic, improve SEO and strengthen your social media marketing.
Expert training and consultancy for those wanting to manage social media marketing in-house.
We don’t do off-the-rack, instead choosing to create bespoke social media strategies that are tailored to your needs.
Fed up of marketing jargon? So are we! This is why we aim to provide a simple, friendly and approachable solution for our clients.
With years of social media experience, we have a great idea of what works and what doesn’t.
What our clients think?
Level of service
Value of money
Happy with timescale
You will work with us again
How we work
How we help client’s with building social media strategies
Unlike with your average builder, you won’t be there just to make us tea. We’ll work collaboratively with you throughout the process to ensure you fully understand your new social media strategy:
We’ll kick things off with a consultation (also known as a friendly chat over a coffee). This will allow us to get to know more about your business and current social media work.
Our team of social media experts will then work closely with you to devise an effective strategy that seamlessly integrates with your SEO and other digital marketing efforts.
Finally we’ll hit the start button on your social media strategy and continuously monitor its results to ensure a great ROI is being achieved.
What clients say about us?
Approachable, friendly and flexible team
Honest and transparent approach, no smoke &
Always contactable and quick to respond
Always look at the bigger picture and challenge
you in a positive way
Always deliver what
This wonderful achievement was testament to the teamwork, dedication and professionalism shown by Opace, bringing their expertise and moulding it to the very different expertise of the other stakeholders ie designers, web host and ourselves. Opace provide invaluable new project and regular technical support for our website & SEO development. We’ve found it to be a really invaluable relationship. I would thoroughly recommend Opace to any organisation embarking on such a major website project or who needs the kind of hand-holding and innovative support we’ve needed.
-Dawn CurnynDigital Marketing Manager
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