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Our Social Media Consultancy Services

Social media has the potential to open up a whole new world of opportunities to businesses. Already it has offered the chance for many smaller companies to make a name for themselves and compete with the big boys in their industries.
But getting your marketing right can be a challenge and this is where Opace come in, providing a social media consultancy service to help you along the way.

Get your social media strategy right and you’ll get noticed but get it wrong and your reputation will go down the drain. Luckily, we’re here to keep you on the path to success.

What Makes up a Social Media Strategy or Plan?

In order to create a strong social media plan and strategy for your marketing, you need to answer the following questions:

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Which platforms to use?

You will need to determine which platforms are most suitable for your business, e.g. Facebook, Twitter, Instagram, Pinterest, YouTube, etc.

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What kind of content and media to post?

Certain platforms are better suited to different types (and lengths) of content and media, e.g. short snippets, image, video and longer-form content.

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When is the best time to be active?

You’ll need to monitor your social media analytics to learn the optimal times to publish content, in order to generate the most interactions.

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How will you do it?

Your plan should set out how you plan on using social media, outlining all of the campaigns you plan to undertake (who/when/where columns are great).

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Who’s going to do it?

Your strategy must decide who will be in control of your social media marketing. Are you keeping it in-house, using an individual, team or outsourcing it?

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What do you expect?

Finally, you need to identify the goals you aim to achieve through your strategy, consulting the wider marketing team to making sure all objectives are aligned.

WHY CHOOSE OPACE?

There are hundreds of social media agencies out there but if you are looking for a Birmingham based digital marketing team you can rely on, there’s no better choice than Opace. Here’s what makes our social media strategy services stand out:

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Our social media consultants speak plain English

Fed up of marketing jargon? So are we! This is why we aim to provide a simple, friendly and approachable solution for our clients. With years of social media experience, we have a great idea of what works and what doesn’t.

We cover all social media channels and platforms

We provide bespoke marketing strategies and management services to help engage with customers across all major social media channels

We also provide training

Yes, our expert social media training team are available for those wanting to manage social media marketing in-house.

Video and media content creation

Infographic design, video animation and motion graphics are a few services we offer to improve engagement, brand loyalty and raise awareness of your business.

All of our strategies are bespoke

We don’t do off-the-rack, instead choosing to create bespoke social media strategies that are tailored to your needs.

We have copywriters for blog and content writing

Copywriting and content creation is at the heart of what we do. We produce engaging blog content to drive traffic, improve SEO and strengthen your social media marketing.

Social media strategy and planing articles, advice and more from Opace

Drop us a line, email or hook up with us on social media

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How we work

Unlike with your average builder, you won’t be there just to make us tea. We’ll work collaboratively with you throughout the process to ensure you fully understand your new social media strategy:

Social media consultation

We’ll kick things off with a consultation. This will allow us to get to know more about your business and current social media work.

Strategy creation

Our team of social media experts will then work closely with you to devise an effective strategy that seamlessly integrates with your other digital marketing efforts.

Implementation

Finally we’ll hit the start button your social media strategy and continuously monitor its results to ensure a great ROI is being achieved.