Social media has the potential to open up a whole new world of opportunities to businesses. Already it has offered the chance for many smaller companies to make a name for themselves and compete with the big boys in their industries.
But in order to get social media right, you’ll need a clever strategy and that’s where Opace comes in.
Get your social media strategy right and you’ll get noticed but get it wrong and your reputation will go down the drain. Luckily, we’re here to keep you on the path to success.
Social media strategy for leading electronic cigarette brand E-Lites
What makes up a social media strategy?
In order to create a strong social media strategy, you need to answer the following questions:
What are you going to say?
You need a clear idea of your brand message and the type of content you are going to distribute via social media to share the message.
You will need to determine which platforms are most suitable for your business e.g. Facebook, Twitter, Google+, YouTube, etc.
When is the best time?
You’ll need to monitor your social media analytics to learn the optimal times to publish content, in order to generate the most interactions.
How will you do it?
Your strategy should set out how you plan on using social media for engagement, SEO and things like customer service.
Who's going to post it?
Your strategy must also decide who will be in control of your social media. Are you keeping it in-house or outsourcing it?
What do you expect?
Finally, you need to identify the goals you are aim to achieve through your tailor made social media strategy.
Opace’s social media expertise explained – what makes us so different?
There are hundreds of digital agencies out there but if you are looking for a Birmingham-based digital marketing team you can rely on, there’s no better choice than Opace. Here’s what makes our social media strategies stand out:
1. Facebook and Twitter marketing
Bespoke Facebook and Twitter marketing strategies to help engage with customers; improve SEO and drive traffic to your site.
2. Video production
High quality video production to improve engagement, brand loyalty and raise awareness of your business.
3. Blog and content writing
Interesting and engaging blog content to drive traffic, improve SEO and strengthen your social media marketing.
4. Social media training
Expert training and consultancy for those wanting to manage social media marketing in-house.
5. Bespoke, tailored to your needs
We don’t do off-the-rack, instead choosing to create bespoke social media strategies that are tailored to your needs.
6. Friendly and approachable
Fed up of marketing jargon? So are we! This is why we aim to provide a simple, friendly and approachable solution for our clients.
With years of social media experience, we have a great idea of what works and what doesn’t.
What our clients think
Opace are rated 5 out of 5, for Social Media based on 6 customer reviews.