![SEO Planning Template & Strategy [UPDATED]](https://www.opace.co.uk/wp-content/uploads/2020/10/Image-1-SEO-Plan-400x250.jpg)
SEO planning: how to create a successful SEO plan Benjamin Franklin memorably claimed that: "failing to plan is planning to fail". This is never more prevalent than in SEO. No website finds success through blind luck. SEO planning is pivotal to driving traffic to your...
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Reading Time: 26 minutes – Tailoring SEO is an important part of an integrated digital marketing strategy but do you know whether you should be adapting your site for Bing or Google to get the best traffic? The two search engine giants account for almost 90% of all online searches but which one is best for SEO?
Reading Time: 4 minutes – Our guide to multi channel marketing will explain why this approach is so much more than just slapping your content onto one or more different platforms and hoping for the best.
Reading Time: 5 minutes – In this guide, we will explore why SSL and SEO are essential considerations when it comes to website security and digital marketing.
Reading Time: 8 minutes – Garnering feedback from your customers as reviews is a way to demonstrate that your offering meets these critical criteria – and don’t be under any illusion, Google can see these reviews and can relate them back to your business.
Website speed and SEO: How improving site speed and page load times can benefit SEO Website speed and SEO are intrinsically linked Firstly, page load times are a key ranking factor in Google’s algorithms and therefore website Speed and SEO are intrinsically inked....
What are the best SERP features for SEO in 2020 and how to get them? Gaining organic traffic through SEO can feel like a long, arduous and confusing process. To make matters more complicated, Google’s algorithms will typically spot – and potentially penalise – a...
Search Intent: What do users really want to find when browsing Google? What is Search Intent? A definition You would be forgiven for assuming that search intent has a simple definition. To make matters worse, different but similar names are used to mean the same...
How to carry out keyword research for SEO in 2020? Keywords are at the beating heart of any successful SEO project. As they are so important, embarking on appropriate keyword research for SEO is vital to improving your ranking in search engines like Google. This guide...
Topical Authority in SEO? Does Word Count & Critical Mass Impact Rankings in 2020? If your website is to rank highly in search engines for specific keywords, topics or subjects, you will need to build something called Topical Authority. I'll let you into a secret,...
