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More than 30 million businesses have joined the band wagon and have a Facebook fan page but only 6% of these actively advertise using PPC marketing.
With such big potential for advertising, the missed opportunity of your competition could be exactly what puts your business ahead of the game. So, what’s stopping more businesses from accessing Facebook advertising services?
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Untangling Facebook PPC Management
With a global audience of over 1.86 billion users who are active on a monthly basis, there is no ignoring the fact that Facebook advertising is the biggest opportunity for marketers on the internet. But for some people, that opportunity seems too big to get their head around, even though Facebook have made it much easier with Pay-Per-Click (PPC) advertising.
It’s almost as though the sheer volume of potential customers leaves businesses wondering if they are playing with a tangled ball of wool and left contemplating which end to tackle first. Fortunately, that’s where a Facebook advertising agency steps in. Here at Opace, we specialise in untangling large balls of wool and can help businesses unravel the potential that Facebook advertising offers. With a dedicated management team, we can develop and optimise a Facebook marketing campaign to deliver anything from increasing website traffic, to video views and shares, or even growing a subscriber list. We can even use Facebook remarketing to target your previous website visitors.
The possibilities aren’t endless (you’re thinking about infinite monkeys) but they are as diverse as the customers who want to tap into them. So, what are the benefits of working with a Facebook advertising agency for your business?
Power of Relationships
Building relationships on Facebook creates quality engagement and enables your advertising to ‘grow legs’.
Targeted Campaigns
Every campaign is different and we do the research and planning to maximise the potential reach of your Facebook advertising.
Stand-out Content
With over 4.75 billion pieces of content shared daily, it’s important to stand out from the crowd using innovative and creative content.
Customised Strategy
We tailor our strategies and Facebook advertising services to your business goals and target demographics.
Maximising SEO
Combine Facebook advertising with SEO and organic search engine marketing to maximise your potential reach
Converting Traffic
Facebook ‘Likes’ and ‘Shares’ are all good sources of engagement but converting this to traffic or sales is critical.
We are a Facebook advertising team
What makes Opace the perfect Facebook advertising agency for your marketing campaign?
We’ve made it our business to understand Facebook PPC management so we can deliver the best ad campaigns for our clients. Here’s why we know we can outperform other Facebook advertising agencies:
As Oscar Wilde so famously said, “There is only one thing in life worse than being talked about, and that is not being talked about’. We understand the importance of creating engagement around a good advertising campaign so our Facebook advertising services form part of a global social media marketing strategy.
Your Facebook page can do more than just deliver content, it can create bookings, register newsletter subscribers and divert traffic to your website. We help you make the most of these options and drive campaigns to deliver results.
Around 85% of ads on Facebook target their audience by country and not location with only 45% of ads using the powerful ‘Interests’ targeting category. We know the secret (and not so secret) ways to make your Facebook advertising budget go further and work harder.
A lot of Facebook advertising agencies gauge performance by engagement and measure a successful campaign by the amount of likes or shares that content has. We only report on the desired deliverables so if you want website clicks, video views or mobile app installs then that’s our goal.
Not only does Opace deliver exceptional communication for its clients in terms of content delivery and advertising prowess but we also keep our clients informed with regular reporting, updates and suggestions. The only thing that beats our power of communication is when we let our results speak for themselves.
Knowing thy audience is an essential element of good advertising and we understand how Facebook users differ from Twitter, Instagram from Snapchat. In the wrong hands, powerful advertising tools like Facebook can be rendered useless but with Opace, we’re a lean, mean advertising machine.
The success of our business depends on our client’s satisfaction and we take no greater pleasure than delivering another successful campaign. We can’t speak for all Facebook advertising companies but, here at Opace, we care about the quality of our content marketing and how it is delivered.
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How we work
Take advantage of a holistic approach to Facebook by realising the additional benefits of Facebook marketing
Facebook advertising is only one bite of the apple and, by partnering with a Facebook advertising agency who offers comprehensive digital marketing services, you could be shaking the whole tree. To complement your Facebook PPC advertising campaign, Opace can also offer:
Full Social Media Marketing
Designed to promote your content and generate engagement, we can make your marketing work harder than ever before with full social media marketing.
Network Generation
The power of building strong relationships over social media can improve engagement, boost your reach and create link building opportunities.
Dynamic Analysis
Understanding the success (or limitations) of your content marketing and advertising strategy can help improve its performance. We go beyond the stats delivered by Facebook alone to give you powerful insights into what’s working (and what’s not).
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What clients say about us?
Approachable, friendly and flexible team
Honest and transparent approach, no smoke &
mirrors
Always contactable and quick to respond
Always look at the bigger picture and challenge
you in a positive way
Always deliver what
they say
This wonderful achievement was testament to the teamwork, dedication and professionalism shown by Opace, bringing their expertise and moulding it to the very different expertise of the other stakeholders ie designers, web host and ourselves. Opace provide invaluable new project and regular technical support for our website & SEO development. We’ve found it to be a really invaluable relationship. I would thoroughly recommend Opace to any organisation embarking on such a major website project or who needs the kind of hand-holding and innovative support we’ve needed.
-Dawn Curnyn
Digital Marketing Manager
Acorns Chlldren's Hosplce
Lucid Group
UK Money Solutions
WM Creative
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