Googletax? In its Autumn Statement the government moved to reduce taxes and red tape on businesses in an effort to encourage growth and entrepreneurship. But is there a new trans-national tax that all businesses must now pay, one which we might term Googletax? There...
Focus on Magento designers
Magento features and benefits Magento is one of the most popular e-commerce open-source platforms and it powers millions of online shops e-commerce sites throughout the world. Many businesses are able to download, configure and maintain their Magento CMS independently...
Is micro web video a good idea?
Why Micro Web? The growth of Twitter as a social and marketing tool has encouraged businesses and marketers to think small – concentrating key messages within 140 characters. With a few years of honing this technique, is it now the time to do the same for video? Many...
Is it time to clean up your social media activity?
Is it time to fling open the windows, let the fresh air blow away some cobwebs and start all those essential household chores you have put off in time for the long cold winter. For businesses, now would be a good time to do something similar for their social media...
The impact Google Glass could have on existing software services
Location based services and Foursquare More and more people are signing up to location based services such as Foursquare, picking up discounts for regular visits to certain locations, badges for stopping by participating businesses and being able to track your past...
4 compelling reasons why your business needs social media marketing
Why social media for business In our experience most organisations know they should be using social media as part of their overall marketing strategy, but for smaller organisations this is not followed up with any actual activity. It may be that they lack time or...
How to pick the right webhost for your website or CMS
Key factors when considering a web host When you have a new website in mind, its easy to overlook the importance of using a good web host to actually load your website onto. There are many hosts available to choose from, some offer hosting only, while offers offer...
How to build trust by capturing video testimonials and feedback
Do we really trust written words? We all like testimonials, but do we really trust them when just presented to us as text? For me hearing first-hand experiences from customers and clients happy with a certain product or service is far more reliable. This combined with...
Do I need to focus on both Google AdWords and organic listings?
Difference between SEO and PPC You may have heard at some point in the past SEOs or digital marketing companies talking about Google AdWords and/or (organic) Google listings. There are many things you may wish to consider when deciding on an SEO (search engine...
10 reasons why your business needs a Joomla web design
If you are developing a website for your new business or looking to upgrade an existing design, choosing a Joomla web design offers many advantages. There are of course other platforms you can use for developing your website, including expensive commercial systems and...